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    • Crm

    CRM Courses Online

    Explore CRM (Customer Relationship Management) tools and strategies for managing customer interactions. Learn to enhance customer satisfaction and loyalty.

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    Explore the CRM Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      Introduction to CRM with HubSpot

      Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented

      4.6
      Rating, 4.6 out of 5 stars
      ·
      938 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Sales and CRM Overview

      Skills you'll gain: Sales Process, Sales, Salesforce, Customer Relationship Management (CRM) Software, Sales Operations, Customer Relationship Management, B2B Sales, Data Management, Customer Data Management, Databases, Business-To-Consumer, User Accounts

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Beginner · Course · 1 - 4 Weeks

    • S

      Starweaver

      Customer Relationship Management

      Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Retention, Loyalty Programs, Customer Analysis, Relationship Management, Customer Success Management, Target Market, Data-Driven Decision-Making, Sales Management, Business Intelligence, Marketing Strategies, Trend Analysis, Performance Measurement, Performance Management, Business Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      217 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Salesforce Sales Operations

      Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, Product Knowledge, B2B Sales, Campaign Management, Data Visualization

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • M

      Microsoft

      Introduction to Microsoft Dynamics 365

      Skills you'll gain: Marketing Automation, Sales Management, Customer Engagement, Customer Relationship Management (CRM) Software, Sales Process, Microsoft 365, Resource Allocation, Microsoft Teams, Sales Operations, Lead Generation, Service Management, Marketing, Customer Data Management, Power BI, Customer Service, Customer Insights, Scheduling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      72 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      B2B and Territory Sales Strategies and Techniques

      Skills you'll gain: Sales Territory Management, B2B Sales, Sales Management, Enterprise Sales, Consultative Selling, Sales, Sales Strategy, Sales Training, Market Opportunities, Market Analysis, Sales Operations, Sales Process, Market Research, Competitive Intelligence, Customer Relationship Management, Negotiation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      87 reviews

      Intermediate · Course · 1 - 4 Weeks

    What brings you to Coursera today?

    • Status: Free Trial
      Free Trial
      Status: New AI skills
      New AI skills
      G

      Google

      Google Digital Marketing & E-commerce

      Skills you'll gain: Search Engine Marketing, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Data Storytelling, Social Media Strategy, Search Engine Optimization, Order Fulfillment, Social Media Management, Spreadsheet Software, A/B Testing, Loyalty Programs, E-Commerce, Campaign Management, Customer experience strategy (CX), Customer Relationship Management, Marketing, Interviewing Skills, Applicant Tracking Systems

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      40K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Introducción a CRM con HubSpot

      Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Email Marketing, Customer Relationship Building, Dashboard, Customer Data Management, Customer Acquisition Management, Integrated Marketing Communications, Sales Pipelines

      4.7
      Rating, 4.7 out of 5 stars
      ·
      72 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • S

      Starweaver

      Relationship Management and Business Development

      Skills you'll gain: Business Development, Relationship Management, Rapport Building, B2B Sales, Professional Networking, Communication, Upselling, Target Market, Business Communication, Stakeholder Engagement, Business Strategies, Customer Retention, Organizational Development, Market Research, Active Listening

      4.4
      Rating, 4.4 out of 5 stars
      ·
      165 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of Virginia

      Marketing Analytics

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Strategic Marketing, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Advertising Campaigns, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.4K reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Improving Customer Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service

      4.6
      Rating, 4.6 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Columbia University

      Construction Management

      Skills you'll gain: Project Schedules, Construction Management, Construction Estimating, Project Finance, Cost Estimation, Punch Work, Project Risk Management, Bidding, Building Information Modeling, Scheduling, Cost Control, Environment Health And Safety, Project Closure, Lean Methodologies, Timelines, Real Estate, Finance, Construction, Business Transformation, Innovation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.3K reviews

      Beginner · Specialization · 3 - 6 Months

    CRM learners also search

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    1234…23

    In summary, here are 10 of our most popular crm courses

    • Introduction to CRM with HubSpot: Coursera Project Network
    • Sales and CRM Overview: Salesforce
    • Customer Relationship Management: Starweaver
    • Salesforce Sales Operations: Salesforce
    • Introduction to Microsoft Dynamics 365: Microsoft
    • B2B and Territory Sales Strategies and Techniques: Coursera Instructor Network
    • Google Digital Marketing & E-commerce: Google
    • Introducción a CRM con HubSpot: Coursera Project Network
    • Relationship Management and Business Development : Starweaver
    • Marketing Analytics: University of Virginia

    Frequently Asked Questions about Crm

    Coursera’s CRM courses equip learners with essential skills to manage customer relationships effectively:

    • Techniques for using CRM software to track and analyze customer interactions
    • Strategies for improving customer satisfaction and loyalty
    • Skills in data analysis to understand customer behavior and preferences
    • Best practices for integrating CRM systems into business processes
    • Methods for leveraging CRM data to drive sales and marketing strategies
    • Understanding of privacy and ethical considerations in managing customer data‎

    Yes. You can start learning CRM skills on Coursera for free in two ways:

    • Preview the first module of many CRM courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available).
    • Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial.

    If you want to keep learning, earn a certificate in CRM skills, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.‎

    CRM courses on Coursera are accessible to learners of all backgrounds:

    • Beginners can learn the basics of CRM concepts and how CRM systems operate.
    • Those with some experience in business or customer service can enhance their skills in specific CRM applications.
    • Advanced professionals might focus on strategic uses of CRM data and advanced system integration.‎

    By completing CRM courses on Coursera, learners can obtain credentials that may assist in their professional development:

    • Professional certificates that may reflect an understanding of CRM principles and tools
    • Specializations that explore in-depth aspects of CRM technology and its applications in business
    • Certificates that can potentially be recognized by employers in industries that heavily rely on customer relationship management‎

    Skills acquired from CRM courses can potentially lead to various roles in many industries, including:

    • CRM Manager, overseeing customer interactions and improving customer experiences
    • Sales Manager, using CRM tools to enhance sales performance and customer insights
    • Marketing Analyst, analyzing CRM data to refine marketing strategies
    • Customer Service Supervisor, enhancing service delivery using CRM systems
    • Business Analyst, optimizing business processes based on CRM data insights‎
    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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