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    Sales Courses

    Sales courses can help you learn how to understand customer needs, build relationships, and close deals that drive business growth.

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    Find the Best Sales Course for Your Goals

    • Coursera Instructor Network

      How to Sell: An Overview of Fundamental Selling Techniques

      Skills you'll gain: Cold Calling, Selling Techniques, Closing (Sales), Overcoming Objections, Sales Presentation, Sales, Sales Process, Sales Prospecting, Lead Generation, Customer Relationship Building, Active Listening, Communication Strategies, Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      222 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial

      Salesforce

      Salesforce Sales Operations

      Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, Product Knowledge, B2B Sales, Campaign Management, Data Visualization

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New

      Simplilearn

      Generative AI Course for Marketing, Sales, and Campaigns

      Skills you'll gain: Lead Generation, Upselling, Business Ethics, AI Personalization, Generative AI, Sales Strategy, Marketing Automation, Cross Selling, Marketing Strategies, Sales Prospecting, Sales, Email Marketing, Blogs, Customer Insights, Content Creation, Customer Engagement, Social Media Marketing, Customer Retention, Customer Relationship Management, Customer experience improvement

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial

      HubSpot Academy

      Sales Training for High Performing Teams

      Skills you'll gain: Closing (Sales), Booking (Sales), Overcoming Objections, Sales Management, Sales Training, Prospecting and Qualification, Inside Sales, Sales Enablement, Sales Process, Sales Prospecting, HubSpot CRM, Lead Generation, Sales, Sales Strategy, Consultative Selling, Consumer Behaviour, Management Training And Development, Target Market, Service Level Agreement, Employee Training

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Specialization · 1 - 3 Months

    • Coursera Instructor Network

      Introduction to Tech Sales

      Skills you'll gain: Technical Sales, Sales Presentation, Solution Selling, B2B Sales, Consultative Approaches, Customer Relationship Building, Sales Process, Return On Investment, Stakeholder Engagement, Value Propositions, Customer Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      72 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Coursera Instructor Network

      B2B and Territory Sales Strategies and Techniques

      Skills you'll gain: Sales Territory Management, B2B Sales, Sales Management, Enterprise Sales, Consultative Selling, Sales, Sales Strategy, Sales Training, Market Opportunities, Market Analysis, Sales Operations, Sales Process, Market Research, Competitive Intelligence, Customer Relationship Management, Negotiation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      89 reviews

      Intermediate · Course · 1 - 4 Weeks

    What brings you to Coursera today?

    • Status: Free Trial
      Free Trial

      Kennesaw State University

      Professional Selling: 3 Steps to High-Performance

      Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Sales Process, Overcoming Objections, Selling Techniques, Verbal Communication Skills, Sales, Cold Calling, Sales Presentation, B2B Sales, Sales Strategy, Customer Relationship Building, General Sales Practices, Needs Assessment, Rapport Building, Sales Pipelines, Solution Selling, Communication, Consumer Behaviour, Lead Generation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      71 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial

      West Virginia University

      Sales Operations/Management

      Skills you'll gain: Sales Management, Sales Territory Management, Recruitment, Training Programs, Sales Training, Sales Strategy, Account Management, Sales, General Sales Practices, Talent Recruitment, Expense Management, Sales Process, Organizational Structure, Inside Sales, Marketing Budgets, Business Ethics, Employee Training, Legal Risk, Operating Expense, Compensation Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      416 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial

      Salesforce

      Salesforce Sales Development Representative

      Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Lead Generation, Sales Development, Time Management, Business Writing, Salesforce, Writing, Cold Calling, Sales Prospecting, Growth Mindedness, Verbal Communication Skills, Cultural Diversity, Sales Enablement, Empathy, Emotional Intelligence, Interviewing Skills, Professional Development, Sales

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      562 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free
      Free

      Goldman Sachs

      Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

      Skills you'll gain: Strategic Marketing, Target Market, Marketing Planning, Sales Process, Sales, Marketing Strategy and Techniques, Marketing Analytics, Digital Marketing, Brand Management, Market Opportunities, Market Research, Business Metrics, Customer Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial

      HubSpot Academy

      Sales Training: Building Your Sales Career

      Skills you'll gain: Inside Sales, Sales Training, Consultative Selling, Sales, Sales Strategy, Sales Process, Relationship Building, Customer Relationship Building, Customer Analysis, Personalized Service, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      656 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills

      Google

      Google Digital Marketing & E-commerce

      Skills you'll gain: Data Storytelling, Search Engine Marketing, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Search Engine Optimization, Order Fulfillment, Social Media Management, Performance Measurement, Spreadsheet Software, A/B Testing, Customer Retention, E-Commerce, Campaign Management, Loyalty Programs, Marketing, Interviewing Skills, Applicant Tracking Systems

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      41K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    Searches related to sales

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    salesforce admin certification
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    In summary, here are 10 of our most popular sales courses

    • How to Sell: An Overview of Fundamental Selling Techniques: Coursera Instructor Network
    • Salesforce Sales Operations: Salesforce
    • Generative AI Course for Marketing, Sales, and Campaigns: Simplilearn
    • Sales Training for High Performing Teams: HubSpot Academy
    • Introduction to Tech Sales: Coursera Instructor Network
    • B2B and Territory Sales Strategies and Techniques: Coursera Instructor Network
    • Professional Selling: 3 Steps to High-Performance: Kennesaw State University
    • Sales Operations/Management: West Virginia University
    • Salesforce Sales Development Representative: Salesforce
    • Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women: Goldman Sachs

    Why Learn Sales?

    Sales is the practice of building relationships, understanding customer needs, and offering solutions that drive business growth. It’s a key function in nearly every industry, with strong ties to communication, strategy, and customer success. Learning sales can help you develop persuasive skills, grow your influence, and create value in competitive markets.

    Frequently Asked Questions about Sales

    Start by thinking about what you want to improve—are you building basic selling skills, transitioning into B2B or tech sales, or leading a team?

    • For a strong foundation in selling techniques, try Sales Training: Techniques for a Human-Centric Sales Process from HubSpot Academy.
    • Interested in tech or software sales? Explore Sales Training for High Performing Teams, also from HubSpot.
    • Want to strengthen your business acumen? Consider Sales Operations/Management Specialization.‎

    These beginner-friendly courses are great for learners with little to no formal sales experience:

    • Sales Training: Building Your Sales Career by HubSpot – Covers lead generation, prospecting, and relationship building.
    • Sales Training: Techniques for a Human-Centric Sales Process – Focuses on persuasion, pitch development, and customer trust.
    • Successful Negotiation: Essential Strategies and Skills – Great for sharpening sales conversations and closing techniques. ‎
    • A course focuses on a specific skill—like prospecting, negotiating, or using CRM tools; like Master Data Storytelling for B2B & B2C Sales.
    • A Specialization includes multiple courses building toward end-to-end mastery—such as Generative AI for Sales Professionals Specialization, which covers applying AI to forecasting, pipeline management, and sales strategies.
    • A Professional Certificate prepares you for career roles through applied training—like the Zoho Sales Representative Certificate or Salesforce Sales Operations Certificate.‎

    Yes. You can start learning sales topics on Coursera for free in two ways:

    • Preview the first module of many sales courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available).
    • Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial.

    If you want to keep learning, earn a certificate in sales topics, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.‎

    You’ll learn how to build relationships with customers, understand buyer behavior, present solutions, handle objections, and close deals. Some courses also cover sales technologies like CRMs, pipeline management, and data-driven selling techniques.‎

    No prior experience is required. Many Coursera sales courses are designed for beginners and walk you through core concepts step by step. You can also find more advanced courses if you're already working in sales and want to grow your skills.‎

    Yes. Sales skills are in demand across industries. Whether you're looking to start a career in sales or boost your performance in an existing role, a Coursera course can help you build confidence, learn practical techniques, and earn a certificate to show what you’ve learned.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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