• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Customer Journey

    Customer Journey Courses Online

    Understand customer journey mapping for optimizing customer interactions. Learn to create seamless experiences across various touchpoints.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Customer Journey Course Catalog

    • Status: Free Trial
      Free Trial
      C

      CVS Health

      Retail Customer Service

      Skills you'll gain: Transaction Processing, Retail Sales, Retail Store Operations, Cash Register Operation, Greeting Customers, Customer Inquiries, Teamwork, Customer Service, Data Entry, Customer Relationship Building, Point of Sale, E-Commerce, Order Management Systems, Professionalism, Payment Processing and Collection, Inventory Management System, Communication, Time Management, Social Media

      4.8
      Rating, 4.8 out of 5 stars
      ·
      30 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Marketing: Customer Needs and Wants

      Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Brand Management, Brand Marketing, Marketing Management, Product Marketing, Marketing Planning, Go To Market Strategy, Marketing Channel, Target Market, Customer Analysis, Communication Strategies, Consumer Behaviour, Value Propositions

      4.5
      Rating, 4.5 out of 5 stars
      ·
      485 reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Introduction to CRM with HubSpot

      Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented

      4.6
      Rating, 4.6 out of 5 stars
      ·
      959 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Using Microsoft Copilot to Understand Your Customer

      Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Report Writing, Generative AI Agents, Online Advertising, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Flow Forward: Mastering User Journeys & Wireframing in Figma

      Skills you'll gain: User Experience Design, User Flows, Figma (Design Software), Usability, User Interface (UI), User Centered Design, Wireframing, User Research

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Adobe

      Course 1: Introduction to Digital Experience and Ecommerce

      Skills you'll gain: Adobe Experience Manager, E-Commerce, Business-To-Consumer, Digital Transformation, Project Implementation, Solution Delivery, Program Implementation, Business Requirements, Business Technologies, Technical Consulting, Customer experience strategy (CX), Business Analysis, B2B Sales

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Marketing analytics: Know your customers

      Skills you'll gain: Marketing Analytics, Customer Insights, Marketing Effectiveness, Digital Marketing, Customer Data Management, Marketing Strategies, Social Media Marketing, Customer experience strategy (CX), Customer Relationship Management, Predictive Analytics, Consumer Behaviour, Big Data, Data Analysis, Integrated Marketing Communications

      4.7
      Rating, 4.7 out of 5 stars
      ·
      446 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Illinois Urbana-Champaign

      Customer Insights: New Product Development Orientation

      Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Customer experience strategy (CX), Customer experience improvement, Product Development, Customer Analysis, Consumer Behaviour, Business Research, User Research, Persona Development, Product Management, Market Research, Process Mapping, Product Strategy, Innovation, Analysis, Needs Assessment

      4.4
      Rating, 4.4 out of 5 stars
      ·
      103 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Storytelling and Persuading with Data and Digital Technology

      Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Digital Transformation, Data Literacy, Infographics, Persuasive Communication, Data Science, Storytelling, Influencing, Data-Driven Decision-Making, Customer Engagement, Presentations, Analytics, Customer Insights, Microsoft PowerPoint

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SAP

      SAP Customer Engagement and Discovery

      Skills you'll gain: Stakeholder Engagement, Customer Engagement, Consultative Approaches, Stakeholder Communications, SAP Applications, Solution Selling, Technical Consulting, Customer Insights, Technology Roadmaps, Process Analysis, Business Analysis, Project Management, Business Requirements

      4.7
      Rating, 4.7 out of 5 stars
      ·
      113 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Fundamentals of Customer Acquisition Management

      Skills you'll gain: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Marketing Effectiveness, Brand Strategy, Customer experience strategy (CX), Performance Measurement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      CVS Health

      Preparing for Your Retail Customer Service Role

      Skills you'll gain: Call Center Experience, Customer Complaint Resolution, Conflict Management, Customer Service, Interviewing Skills, Problem Solving, Professionalism, Keyword Research, Verbal Communication Skills, Communication, LinkedIn

      4.3
      Rating, 4.3 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 4 Weeks

    Customer Journey learners also search

    Digital Marketing
    Digital
    Marketing
    Entrepreneurship
    Beginner Digital Marketing
    Digital Marketing Projects
    Social Entrepreneurship
    Advanced Digital Marketing
    1…567…235

    In summary, here are 10 of our most popular customer journey courses

    • Retail Customer Service: CVS Health
    • Marketing: Customer Needs and Wants: IESE Business School
    • Introduction to CRM with HubSpot: Coursera Project Network
    • Using Microsoft Copilot to Understand Your Customer: Microsoft
    • Flow Forward: Mastering User Journeys & Wireframing in Figma: Coursera
    • Course 1: Introduction to Digital Experience and Ecommerce: Adobe
    • Marketing analytics: Know your customers: Macquarie University
    • Customer Insights: New Product Development Orientation: University of Illinois Urbana-Champaign
    • Storytelling and Persuading with Data and Digital Technology: University of Maryland, College Park
    • SAP Customer Engagement and Discovery: SAP

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok