• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Web Analytics

    Web Analytics Courses Online

    Master web analytics for measuring online performance. Learn to analyze web traffic, user behavior, and marketing effectiveness using tools like Google Analytics.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Web Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Finance & Quantitative Modeling for Analysts

      Skills you'll gain: Return On Investment, Financial Reporting, Capital Budgeting, Financial Statements, Financial Modeling, Mathematical Modeling, Statistical Modeling, Regression Analysis, Business Modeling, Income Statement, Financial Analysis, Risk Analysis, Cash Flows, Business Mathematics, Financial Planning, Corporate Finance, Predictive Analytics, Spreadsheet Software, Google Sheets, Microsoft Excel

      4.5
      Rating, 4.5 out of 5 stars
      ·
      17K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM AI Engineering

      Skills you'll gain: Prompt Engineering, Large Language Modeling, PyTorch (Machine Learning Library), Unsupervised Learning, Generative AI, Keras (Neural Network Library), Supervised Learning, Reinforcement Learning, Regression Analysis, Deep Learning, Scikit Learn (Machine Learning Library), Applied Machine Learning, Generative AI Agents, Image Analysis, Data Manipulation, Natural Language Processing, Tensorflow, Machine Learning, Python Programming, Data Science

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      20K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Business Analysis Fundamentals

      Skills you'll gain: Stakeholder Management, Business Analysis, Project Management, Analysis, Business Requirements, Requirements Elicitation, Microsoft Power Platform, Business Process Improvement, Problem Management, Interviewing Skills

      4.7
      Rating, 4.7 out of 5 stars
      ·
      763 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Introduction to Web Development

      Skills you'll gain: GitHub, HTML and CSS, Git (Version Control System), Microsoft Copilot, Web Development, Web Content Accessibility Guidelines, Responsive Web Design, Javascript, Front-End Web Development, JSON, Semantic Web

      3.6
      Rating, 3.6 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Business Intelligence (BI) Analyst

      Skills you'll gain: Dashboard, Data Storytelling, Data Warehousing, SQL, Data Visualization, Database Design, MySQL, Presentations, Descriptive Statistics, Extract, Transform, Load, Business Intelligence, Data Visualization Software, IBM DB2, Tableau Software, Excel Formulas, Data Analysis, Data Cleansing, Data Wrangling, Data Mining, Data Collection

      4.7
      Rating, 4.7 out of 5 stars
      ·
      14K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      What is Data Science?

      Skills you'll gain: Data Literacy, Data Mining, Big Data, Cloud Computing, Data Analysis, Data Science, Digital Transformation, Data-Driven Decision-Making, Deep Learning, Machine Learning, Artificial Intelligence

      4.7
      Rating, 4.7 out of 5 stars
      ·
      76K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      BI Foundations with SQL, ETL and Data Warehousing

      Skills you'll gain: Data Warehousing, Extract, Transform, Load, Apache Airflow, Linux Commands, SQL, IBM Cognos Analytics, Data Pipelines, Apache Kafka, Bash (Scripting Language), Shell Script, Data Visualization, Dashboard, File Management, Star Schema, Unix Shell, IBM DB2, Business Intelligence, Relational Databases, Stored Procedure, Databases

      4.6
      Rating, 4.6 out of 5 stars
      ·
      24K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Preparing for Google Cloud Certification: Cloud Security Engineer

      Skills you'll gain: Application Performance Management, Distributed Denial-Of-Service (DDoS) Attacks, Google Cloud Platform, Kubernetes, Cloud Infrastructure, Identity and Access Management, Data Loss Prevention, Load Balancing, System Monitoring, Prompt Engineering, Network Monitoring, Cloud Computing Architecture, Containerization, Network Architecture, Role-Based Access Control (RBAC), Network Security, OAuth, Network Routing, Cloud Security, Virtual Private Networks (VPN)

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      50K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Analytics in Theory

      Skills you'll gain: Marketing Analytics, Web Analytics, Marketing Effectiveness, Digital Marketing, Marketing Strategies, Analytics, Marketing, Consumer Behaviour, Data Analysis, Data Visualization Software, Data Collection, Data Visualization, Regulatory Compliance

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Preparing for Google Cloud Certification: Cloud Network Engineer

      Skills you'll gain: Application Performance Management, Distributed Denial-Of-Service (DDoS) Attacks, Google Cloud Platform, Cloud Infrastructure, Load Balancing, System Monitoring, Prompt Engineering, Kubernetes, Network Performance Management, Network Monitoring, Cloud Computing Architecture, Containerization, Network Architecture, Network Security, Cloud Storage, Cloud Services, Identity and Access Management, Network Routing, Virtual Private Networks (VPN), Network Troubleshooting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      49K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • T

      The University of Sydney

      Using clinical health data for better healthcare

      Skills you'll gain: Health Technology, Health Informatics, Telehealth, Health Care, Health Systems, Patient Education and Support, Health Information Management, Data Quality, Clinical Data Management, Electronic Medical Record, Digital Communications, Data Governance, Data Analysis, Data Integrity, Digital Transformation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      115 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Foundations of Marketing Analytics

      Skills you'll gain: Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Forecasting, Descriptive Statistics, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Marketing Effectiveness, Social Media, Revenue Forecasting, Time Series Analysis and Forecasting, Statistics, Predictive Modeling, Microsoft Excel, Marketing

      4.3
      Rating, 4.3 out of 5 stars
      ·
      517 reviews

      Intermediate · Specialization · 3 - 6 Months

    Web Analytics learners also search

    Analytics
    Business Analytics
    Digital Analytics
    Financial Analytics
    Social Media Analytics
    Business Intelligence
    Accounting Analytics
    Business Intelligence Projects
    1…111213…452

    In summary, here are 10 of our most popular web analytics courses

    • Finance & Quantitative Modeling for Analysts: University of Pennsylvania
    • IBM AI Engineering: IBM
    • Business Analysis Fundamentals: Microsoft
    • Introduction to Web Development: Microsoft
    • IBM Business Intelligence (BI) Analyst: IBM
    • What is Data Science? : IBM
    • BI Foundations with SQL, ETL and Data Warehousing: IBM
    • Preparing for Google Cloud Certification: Cloud Security Engineer: Google Cloud
    • Digital Marketing Analytics in Theory: University of Illinois Urbana-Champaign
    • Preparing for Google Cloud Certification: Cloud Network Engineer: Google Cloud

    Skills you can learn in Mobile And Web Development

    Web (13)
    Mobile App (9)
    Javascript (8)
    Mobile Application Development (8)
    Web Development (8)
    Android Software Development (7)
    CSS (6)
    Programming Language (6)
    Web Application (6)
    Android Studio (5)
    Angularjs (5)
    Computer Program (5)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok