• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Content Marketing

    Content Marketing Courses Online

    Explore content marketing strategies for attracting and engaging audiences. Learn to create, distribute, and measure effective content.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Content Marketing Course Catalog

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Social Media Marketing Specialists

      Skills you'll gain: Social Media Marketing, Generative AI, Campaign Management, Social Media Content, Content Creation, Social Media Strategy, Prompt Engineering, Marketing Automation, Customer Engagement, Marketing Effectiveness, Target Audience, Marketing Analytics, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Aptly

      Marketing with TikTok

      Skills you'll gain: TikTok, Marketing Analytics, Campaign Management, Social Media Campaigns, Marketing Strategies, Storytelling, Advertising Campaigns, Data-Driven Decision-Making, Digital Advertising, Social Media Marketing, Social Media Strategy, Business Marketing, Content Marketing, Content Creation, Video Production, Advertising, E-Commerce, Performance Metric, Social Media, Marketing Strategy and Techniques

      4.8
      Rating, 4.8 out of 5 stars
      ·
      115 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Satisfaction Guaranteed: Develop Customer Loyalty Online

      Skills you'll gain: Loyalty Programs, Customer Retention, Customer Service, E-Commerce, Customer Relationship Management, Email Marketing, Customer Insights, Web Analytics, Performance Analysis, Digital Marketing, Portfolio Management, Marketing Analytics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.5K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Getting started with Google Workspace

      Skills you'll gain: Google Docs, Google Sheets, Gmail, Google Workspace, Calendar Management, Spreadsheet Software, Presentations, File Management, Collaborative Software, Productivity Software, Data Visualization, Meeting Facilitation, Excel Formulas, Email Security, Document Management, Setting Appointments, Cloud Storage, Events and Conferences, Data Sharing, Virtual Teams

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta Marketing Science Certification Prep

      Skills you'll gain: Marketing Analytics, Descriptive Statistics, Marketing Effectiveness, Marketing, A/B Testing, Bayesian Statistics, Key Performance Indicators (KPIs), Statistical Hypothesis Testing, Performance Analysis, Performance Measurement, Customer Analysis, Statistical Inference, Statistics, Statistical Modeling, Advertising Campaigns, Sampling (Statistics), Web Analytics, Google Analytics, Scheduling, Marketing Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Introduction to Programming with Python and Java

      Skills you'll gain: Java Programming, Object Oriented Programming (OOP), Pandas (Python Package), Java, Eclipse (Software), Unit Testing, Data Analysis, Matplotlib, Data Science, Data Structures, Data Visualization, Jupyter, Data Visualization Software, Data Manipulation, Data Cleansing, Scatter Plots, Python Programming, Histogram, Computer Programming, Programming Principles

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Introduction to HTML5

      Skills you'll gain: Hypertext Markup Language (HTML), HTML and CSS, Web Content Accessibility Guidelines, Web Design, Web Design and Development, Web Content, Usability, Web Servers, Cloud Hosting, Semantic Web, Verification And Validation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      28K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Alberta

      Reinforcement Learning

      Skills you'll gain: Reinforcement Learning, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Methods, Machine Learning Algorithms, Machine Learning, Sampling (Statistics), Supervised Learning, Deep Learning, System Design and Implementation, Markov Model, Algorithms, Simulations, Feature Engineering, Artificial Neural Networks, Game Design, Statistical Methods, Virtual Environment, Performance Tuning, Probability Distribution

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.5K reviews

      Intermediate · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Getting Started with Microsoft Excel

      Skills you'll gain: Spreadsheet Software

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12K reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Organizational Leadership

      Skills you'll gain: Influencing, Persuasive Communication, Negotiation, Design Thinking, Leadership, Leadership Development, Crisis Management, Human Centered Design, Innovation, Strategic Communication, Organizational Leadership, Ideation, Professional Development, Storytelling, Marketing Analytics, Leadership and Management, Brainstorming, Teamwork, Marketing Strategies, Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.2K reviews

      Intermediate · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      How to Optimize Your Instagram Account

      Skills you'll gain: Instagram, Social Media Content, Content Creation, Social Media, Social Media Marketing, Social Media Strategy, Account Strategy, Account Management, Digital Design

      4.2
      Rating, 4.2 out of 5 stars
      ·
      328 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Six Sigma Yellow Belt

      Skills you'll gain: Lean Methodologies, Six Sigma Methodology, Data Collection, Statistical Hypothesis Testing, Lean Six Sigma, Root Cause Analysis, Quality Improvement, Process Analysis, Process Improvement, Kaizen Methodology, Correlation Analysis, Quality Management, Stakeholder Engagement, Statistical Process Controls, Document Management, Process Capability, Lean Manufacturing, Regression Analysis, Cost Benefit Analysis, Project Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4K reviews

      Beginner · Specialization · 3 - 6 Months

    Content Marketing learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…171819…269

    In summary, here are 10 of our most popular content marketing courses

    • GenAI for Social Media Marketing Specialists: Coursera Instructor Network
    • Marketing with TikTok: Aptly
    • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
    • Getting started with Google Workspace: Google Cloud
    • Meta Marketing Science Certification Prep: Meta
    • Introduction to Programming with Python and Java: University of Pennsylvania
    • Introduction to HTML5: University of Michigan
    • Reinforcement Learning: University of Alberta
    • Getting Started with Microsoft Excel: Coursera Project Network
    • Organizational Leadership: Northwestern University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok