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    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

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    Explore the Market Research Course Catalog

    • Yale University

      Financial Markets

      Skills you'll gain: Investment Banking, Risk Management, Financial Market, Financial Regulation, Financial Services, Finance, Business Risk Management, Securities (Finance), Financial Policy, Enterprise Risk Management (ERM), Capital Markets, Behavioral Economics, Banking, Corporate Finance, Governance, Investments, Insurance, Underwriting, Derivatives, Market Dynamics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      31K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills

      Google

      Google UX Design

      Skills you'll gain: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, Usability Testing, Information Architecture, Presentations, User Research, Figma (Design Software), Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, Mobile Development, User Story, Cross Platform Development, Data Ethics, Usability, Interviewing Skills, Applicant Tracking Systems

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      92K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial

      Xbox

      Market Research and Competitive Analysis

      Skills you'll gain: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Target Market, Market Opportunities, User Research, Product Strategy, Customer Insights, Data Analysis, Data Collection, Data-Driven Decision-Making, Business Strategy, Innovation, Critical Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial

      University of Michigan

      User Experience Research and Design

      Skills you'll gain: UI/UX Research, Surveys, Qualitative Research, Usability Testing, User Experience Design, User Research, User Experience, User Story, Prototyping, Wireframing, User Centered Design, Survey Creation, Sampling (Statistics), Design Research, Interaction Design, Ideation, A/B Testing, Conceptual Design, Web Analytics, User Interface (UI)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial

      Google

      Conduct UX Research and Test Early Concepts

      Skills you'll gain: UI/UX Research, Usability Testing, Presentations, User Experience Design, User Research, Mobile Development, Data Ethics, Research Design, Prototyping, Technical Communication, Information Privacy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial

      Queen Mary University of London

      Research Methodologies

      Skills you'll gain: Qualitative Research, Research Methodologies, Surveys, Science and Research, Data Collection, Focus Group, Business Research, Market Research, Research Design, Sample Size Determination, Survey Creation, Interviewing Skills, Probability & Statistics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      516 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial

      Google

      Assess for Success: Marketing Analytics and Measurement

      Skills you'll gain: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial

      IBM

      Generative AI for Digital Marketing

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Digital Advertising, Email Marketing, OpenAI, Digital Marketing, Marketing Automation, AI Personalization, Marketing Analytics, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, Large Language Modeling, Social Media Marketing, Artificial Intelligence, Search Engine Optimization, IBM Cloud

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • IE Business School

      Market Research Essentials for Marketing Management

      Skills you'll gain: Market Research, Business Research, Customer Insights, Data-Driven Decision-Making, Quantitative Research, Market Analysis, Business Intelligence, Competitive Intelligence, Market Opportunities, Marketing, Data Collection

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial

      University of Amsterdam

      Methods and Statistics in Social Sciences

      Skills you'll gain: Qualitative Research, Scientific Methods, Statistical Analysis, Statistical Hypothesis Testing, Research, Research Design, Sampling (Statistics), Research Reports, Science and Research, Interviewing Skills, Data Analysis, Data Collection, Research Methodologies, Social Sciences, Surveys, Quantitative Research, Statistics, Regression Analysis, Statistical Inference, R Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial

      University of Minnesota

      Market Analysis

      Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, Product Management, Business Strategy, Business Modeling, Product Lifecycle Management, Product Requirements

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial

      DeepLearning.AI

      Deep Learning

      Skills you'll gain: Computer Vision, Deep Learning, Image Analysis, Natural Language Processing, Artificial Neural Networks, Tensorflow, Supervised Learning, Large Language Modeling, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Applied Machine Learning, PyTorch (Machine Learning Library), Machine Learning, Debugging, Performance Tuning, Keras (Neural Network Library), Python Programming, Machine Learning Algorithms, Linear Algebra, Analysis

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      146K reviews

      Intermediate · Specialization · 3 - 6 Months

    Market Research learners also search

    Business Analysis
    Market Structure
    Marketing Analytics
    Business Statistics
    Economic Policy
    Business English
    Economics
    Strategy
    1234…316

    In summary, here are 10 of our most popular market research courses

    • Financial Markets: Yale University
    • Google UX Design: Google
    • Market Research and Competitive Analysis: Xbox
    • User Experience Research and Design: University of Michigan
    • Conduct UX Research and Test Early Concepts: Google
    • Research Methodologies: Queen Mary University of London
    • Assess for Success: Marketing Analytics and Measurement: Google
    • Generative AI for Digital Marketing: IBM
    • Market Research Essentials for Marketing Management: IE Business School
    • Methods and Statistics in Social Sciences: University of Amsterdam

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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