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    • Product Marketing

    Product Marketing Courses Online

    Master product marketing for successful product launches. Learn about market positioning, product messaging, and go-to-market strategies.

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    Explore the Product Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Generative AI in Marketing

      Skills you'll gain: Large Language Modeling, Customer Insights, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, AI Personalization, Pay Per Click Advertising, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Marketing Strategy and Techniques, Business Marketing, Personalized Service, Prompt Engineering, Customer Relationship Management, Customer experience improvement, Customer Engagement

      4.3
      Rating, 4.3 out of 5 stars
      ·
      108 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Assess for Success: Marketing Analytics and Measurement

      Skills you'll gain: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Product Owner

      Skills you'll gain: Sprint Retrospectives, Backlogs, Agile Product Development, Agile Software Development, Stakeholder Communications, Agile Methodology, Generative AI, Kanban Principles, Product Roadmaps, Virtual Teams, Stakeholder Management, Information Technology, Agile Project Management, Computer Hardware, Product Strategy, Product Planning, User Story, ChatGPT, Sprint Planning, Product Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.4K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      Status: New AI skills
      New AI skills
      A

      Adobe

      Adobe Marketing Specialist

      Skills you'll gain: Promotional Strategies, Marketing Strategy and Techniques, Social Media Content, Digital Marketing, Cross-Channel Marketing, Design Elements And Principles, Typography, Content Marketing, Marketing, Design, Target Audience, Web Content Accessibility Guidelines, Generative AI, Social Media, Marketing Analytics, Data Ethics, Content Creation, Social Media Strategy, Adobe Creative Cloud, Graphic and Visual Design Software

      4.7
      Rating, 4.7 out of 5 stars
      ·
      973 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      X

      Xbox

      Xbox Product Manager

      Skills you'll gain: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, Design Thinking, Mockups, Consumer Behaviour, Usability Testing, Wireframing, Market Analysis, Stakeholder Communications, Product Lifecycle Management, Product Development, New Product Development, Quality Assurance and Control

      4.6
      Rating, 4.6 out of 5 stars
      ·
      37 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: New AI skills
      New AI skills
      G

      Google

      Google Data Analytics

      Skills you'll gain: Data Storytelling, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Rmarkdown, Interactive Data Visualization, Data Cleansing, Data Validation, Professional Networking, Ggplot2, Tableau Software, Presentations, Spreadsheet Software, Data Analysis, Data Visualization Software, Stakeholder Communications, LinkedIn, Sampling (Statistics), Interviewing Skills

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      169K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Alberta

      Software Product Management

      Skills you'll gain: Requirements Analysis, Agile Software Development, Agile Methodology, Kanban Principles, Project Planning, Requirements Elicitation, Sprint Retrospectives, Requirements Management, Functional Requirement, Business Requirements, Sprint Planning, Software Development Methodologies, Software Development Life Cycle, Scrum (Software Development), Software Technical Review, Code Review, Software Development, Product Requirements, Risk Management Framework, User Story

      4.7
      Rating, 4.7 out of 5 stars
      ·
      12K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Retail Marketing Strategy

      Skills you'll gain: Customer experience strategy (CX), Brand Strategy, Brand Management, Marketing Strategies, Customer Insights, Brand Loyalty, Brand Awareness, Market Trend, Consumer Behaviour, Competitive Analysis, Business Strategy, Innovation, E-Commerce

      4.8
      Rating, 4.8 out of 5 stars
      ·
      274 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of Digital Marketing and E-commerce

      Skills you'll gain: Data Storytelling, Digital Advertising, Customer experience strategy (CX), Performance Measurement, E-Commerce, Marketing Strategies, Digital Marketing, Marketing Channel, Customer Analysis, Marketing Analytics, Search Engine Marketing, Brand Marketing, Content Marketing, Search Engine Optimization, Social Media Marketing, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      28K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Digital Product Management: Modern Fundamentals

      Skills you'll gain: New Product Development, Product Management, Innovation, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Stakeholder Communications, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Marketing Analytics, Stakeholder Management, Product Testing, Business Modeling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Create and Design Digital Products using Canva

      Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Color Theory, Intellectual Property, Product Promotion, E-Commerce, Digital Assets, Marketing Materials

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.2K reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Search Engine Optimization (SEO)

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Creation, Social Media Strategy, Competitive Analysis, Target Audience, Client Services, Content Marketing, Peer Review, Social Media Marketing, Consumer Behaviour, Google Analytics, Presentations, Marketing, Forecasting, Digital Marketing, Expectation Management, Content Strategy, User Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13K reviews

      Beginner · Specialization · 3 - 6 Months

    Product Marketing learners also search

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    1234…265

    In summary, here are 10 of our most popular product marketing courses

    • Generative AI in Marketing: University of Virginia Darden School Foundation
    • Assess for Success: Marketing Analytics and Measurement: Google
    • IBM Product Owner: IBM
    • Adobe Marketing Specialist: Adobe
    • Xbox Product Manager: Xbox
    • Google Data Analytics: Google
    • Software Product Management: University of Alberta
    • Retail Marketing Strategy: University of Pennsylvania
    • Foundations of Digital Marketing and E-commerce: Google
    • Digital Product Management: Modern Fundamentals: University of Virginia

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