• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Preview
      Preview
      M

      Macquarie University

      공급망 관리: 세계로 진출하라

      Skills you'll gain: Supply Chain, Strategic Sourcing, Supply Chain Management, Procurement, Logistics, Supply Chain Planning, Supply Management, Purchasing, Transportation Operations, Supplier Management, Corporate Sustainability, Risk Management, Decision Making

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Beginnen Sie mit dem Facebook Business Manager

      Skills you'll gain: Facebook, Social Media Management, Social Media, Social Media Marketing, Professional Networking, User Accounts, Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      Z

      Zoho Corporation

      Roles and Responsibilities of a Sales Representative

      Skills you'll gain: Account Management, Sales Process, Process Mapping, Customer Relationship Management (CRM) Software, Sales Management, Customer Relationship Management, Prospecting and Qualification, Customer Retention, Sales, Sales Strategy, New Business Development, Organizational Structure, Upselling, Prioritization

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Execution and Evaluation

      Skills you'll gain: Social Media Strategy, Social Media Campaigns, Social Media Marketing, Marketing Communications, Digital Media Strategy, Media Strategy, Marketing Planning, Customer Insights, Content Performance Analysis, Plan Execution, Earned Media, Target Audience, Content Creation, Content Strategy, Owned Media, Paid media, Key Performance Indicators (KPIs), Goal Setting

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Comment configurer un pixel Facebook

      Skills you'll gain: Facebook, Online Advertising, Social Media Marketing, Digital Advertising, Target Audience, Web Analytics, Software Installation

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Get started with Tweetdeck for Twitter

      Skills you'll gain: Social Media, Social Media Marketing, Control Panels, Market Research, User Research

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      H

      HubSpot Academy

      Gestión de clientes potenciales con Hubspot

      Skills you'll gain: HubSpot CRM, Lead Generation, Sales Management, Service Level Agreement, Sales Pipelines, Sales Process, Workflow Management, Prospecting and Qualification, Customer Acquisition Management, Marketing Automation, Dashboard, Email Marketing, Performance Measurement, Key Performance Indicators (KPIs), Prioritization

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Wie erstellen Sie einen Facebook-Geschäftsführer

      Skills you'll gain: Facebook, Social Media Management, Account Management, Social Media, Resource Allocation, User Accounts, Social Media Marketing, Asset Management, Business Management, Content Creation, Content Marketing, Social Work

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      G

      Goldman Sachs

      Les bases de la gestion avec Goldman Sachs 10,000 Women

      Skills you'll gain: Human Resources Management and Planning, Employee Performance Management, Human Resource Strategy, Delegation Skills, Organizational Change, Team Building, Subcontracting, Employee Coaching, Employee Training, Recruitment, Organizational Structure

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Créer un calendrier de contenu pour tweeter en continuité

      Skills you'll gain: Social Media Management, Content Development and Management, Social Media Content, Social Media, Content Strategy, Scheduling, Drive Engagement, User Accounts, Marketing, Business

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Legal Risk Management

      Skills you'll gain: Legal Risk, Compliance Management, Legal Strategy, Governance Risk Management and Compliance, Risk Management, Risk Mitigation, Artificial Intelligence, Legal Research, Contract Review, Generative AI, Mitigation, Ethical Standards And Conduct, Machine Learning, Analysis, Innovation, Predictive Modeling, Natural Language Processing

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      F

      Fundação Instituto de Administração

      Decision Making

      Skills you'll gain: Decision Making, Strategic Decision-Making, Data-Driven Decision-Making, Behavioral Economics, Analysis, Business Risk Management, Complex Problem Solving, Risk Analysis, Systems Thinking, Organizational Strategy, Decision Tree Learning, Virtual Teams, Psychology, Probability

      Intermediate · Course · 1 - 3 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…291292293…310

    In summary, here are 10 of our most popular marketing strategy courses

    • 공급망 관리: 세계로 진출하라: Macquarie University
    • Beginnen Sie mit dem Facebook Business Manager: Coursera Project Network
    • Roles and Responsibilities of a Sales Representative : Zoho Corporation
    • Execution and Evaluation: University of Colorado Boulder
    • Comment configurer un pixel Facebook: Coursera Project Network
    • Get started with Tweetdeck for Twitter : Coursera Project Network
    • Gestión de clientes potenciales con Hubspot: HubSpot Academy
    • Wie erstellen Sie einen Facebook-Geschäftsführer: Coursera Project Network
    • Les bases de la gestion avec Goldman Sachs 10,000 Women: Goldman Sachs
    • Créer un calendrier de contenu pour tweeter en continuité: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok