• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Product Marketing

    Product Marketing Courses Online

    Master product marketing for successful product launches. Learn about market positioning, product messaging, and go-to-market strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Product Marketing Course Catalog

    • C

      Coursera Project Network

      Getting Started in Google Analytics

      Skills you'll gain: Google Analytics, Web Analytics and SEO, Marketing Analytics, Analytics, Data Presentation, Data Analysis, User Accounts

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.5K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Preview
      Preview
      T

      Technical University of Munich (TUM)

      Financing Biotech Innovation

      Skills you'll gain: Business Valuation, Mergers & Acquisitions, Entrepreneurial Finance, Fundraising, Financial Analysis, Return On Investment, Presentations, Finance, Private Equity, Negotiation, Financial Forecasting, Financial Management, Investments

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Saïd Business School, University of Oxford

      AI in Financial Services: Foundations through future trends

      Skills you'll gain: FinTech, Data Ethics, Financial Services, Mobile Banking, Artificial Intelligence, Financial Regulation, AI Personalization, Financial Data, Banking Services, Application Programming Interface (API), Banking, Artificial Intelligence and Machine Learning (AI/ML), Real Time Data, Credit Risk, Data Sharing, Finance, Business Ethics, Innovation, General Data Protection Regulation (GDPR), Natural Language Processing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      15 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Skillshare

      Client HQ: Streamline Client Project Management with Notion

      Skills you'll gain: Timelines, Workflow Management, Project Management Software, Client Services, Database Management, Organizational Skills, Customer Relationship Management, Project Management, Internal Communications, Project Documentation, Process Improvement and Optimization

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      B

      Board Infinity

      Building AI Agents with DeepSeek using Make.com

      Skills you'll gain: Prompt Engineering, Automation, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Data Management, Debugging, Email Security, Application Programming Interface (API), Continuous Monitoring

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Generative AI: Revolutionizing Business Analysis Techniques

      Skills you'll gain: Business Analysis, Business Workflow Analysis, Business Analytics, Requirements Elicitation, Generative AI, Systems Analysis, Prompt Engineering, Requirements Analysis, Business Process Automation, Business Requirements, Process Optimization, Data Analysis, Stakeholder Communications, Workflow Management, Data-Driven Decision-Making, Artificial Intelligence, Process Improvement, Stakeholder Engagement

      4.9
      Rating, 4.9 out of 5 stars
      ·
      11 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      N

      Northeastern University

      Business Strategy and Value Creation In Action

      Skills you'll gain: Business Strategy, Corporate Strategy, Strategic Planning, Strategic Thinking, Competitive Analysis, Growth Strategies, Strategic Decision-Making, Value Propositions, Strategic Prioritization, Market Share, Business Economics

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Virginia

      Coding Algorithms with AI

      Skills you'll gain: Model View Controller, JSON, Debugging, User Story, UI Components, User Interface (UI), System Design and Implementation, Algorithms, Program Development, Programming Principles, User Experience Design, Web Applications, Automation, Event-Driven Programming, Javascript, HTML and CSS

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D
      A

      Multiple educators

      DeepLearning.AI Data Engineering

      Skills you'll gain: Apache Airflow, Data Modeling, Data Engineering, Data Architecture, Data Storage, Data Transformation, Data Pipelines, Data Lakes, Data Warehousing, Database Architecture and Administration, Requirements Analysis, AWS Kinesis, SQL, Query Languages, Data Integration, Database Systems, Database Management Systems, Databases, Amazon Web Services, Data Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      479 reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      P

      Packt

      The Typescript You Need for ReactJS with Projects

      Skills you'll gain: TypeScript, React.js, Web Development Tools, JavaScript Frameworks, UI Components, Development Environment, Web Applications, Debugging

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      G

      Google Cloud

      IA generativa: para além do chatbot

      Skills you'll gain: Prompt Engineering, Generative AI, Artificial Intelligence, Google Cloud Platform, Large Language Modeling, Strategic Leadership, Business Ethics, Product Improvement

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      P

      Packt

      Advanced Google Analytics - A Practical Guide

      Skills you'll gain: Data Collection, Event Monitoring, Real Time Data

      Intermediate · Course · 3 - 6 Months

    Product Marketing learners also search

    Product Management
    Product Development
    Marketing Management
    Beginner Product Management
    Software Product Management
    Business
    Brand And Product Management
    Business Management
    1…394041…276

    In summary, here are 10 of our most popular product marketing courses

    • Getting Started in Google Analytics: Coursera Project Network
    • Financing Biotech Innovation: Technical University of Munich (TUM)
    • AI in Financial Services: Foundations through future trends: Saïd Business School, University of Oxford
    • Client HQ: Streamline Client Project Management with Notion: Skillshare
    • Building AI Agents with DeepSeek using Make.com: Board Infinity
    • Generative AI: Revolutionizing Business Analysis Techniques: SkillUp EdTech
    • Business Strategy and Value Creation In Action: Northeastern University
    • Coding Algorithms with AI: University of Virginia
    • DeepLearning.AI Data Engineering: DeepLearning.AI
    • The Typescript You Need for ReactJS with Projects: Packt

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok