• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      W

      Whizlabs

      GCP: Database, Storage, and Networking

      Skills you'll gain: Google Cloud Platform, Big Data, Cloud Infrastructure, Hybrid Cloud Computing, Data Storage, Cloud Computing, Databases, Analytics, Network Administration, Cloud Storage, Data Processing, Dataflow, Virtual Private Networks (VPN), Load Balancing, Virtual Machines, Identity and Access Management

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      CEO Playbook: Generative AI

      Skills you'll gain: Organizational Change, Generative AI Agents, Business Transformation, Business Leadership, ChatGPT, Communication Strategies, Strategic Leadership, Leadership, Technology Strategies, Strategic Thinking, Strategic Decision-Making, AI Personalization, Innovation, Automation, Business Ethics, Strategic Marketing, Analytical Skills

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Essentials of Hospitality Management

      Skills you'll gain: Financial Statement Analysis, Advanced Analytics, Financial Analysis, Variance Analysis, Hospitality Management, Performance Analysis, Budget Management, Hospitality, Income Statement, Analytics, Budgeting, Data-Driven Decision-Making, Corporate Sustainability, Balance Sheet, Hotels and Accommodations, Financial Forecasting, Innovation, Financial Management, Team Oriented, Financial Planning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      72 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      EDUCBA

      Mastering Recommendation Systems with Python

      Skills you'll gain: AI Personalization, Data Processing, Technical Design, Data Manipulation, Applied Machine Learning, Data Cleansing, Feature Engineering, Predictive Modeling, Data Transformation, Python Programming, Pandas (Python Package), Machine Learning Algorithms, Scikit Learn (Machine Learning Library), Text Mining, Predictive Analytics, NumPy, Development Environment, Machine Learning, Exploratory Data Analysis, Verification And Validation

      5
      Rating, 5 out of 5 stars
      ·
      22 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Python, SQL, Tableau for Data Science

      Skills you'll gain: AWS SageMaker, Supervised Learning, SQL, Matplotlib, Exploratory Data Analysis, Dashboard, Data Manipulation, Microsoft Excel, Data Visualization Software, Generative AI, Plotly, Data Storytelling, Unsupervised Learning, Tableau Software, Pivot Tables And Charts, Git (Version Control System), Database Management, Data Analysis, Python Programming, Machine Learning

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      G

      Google Cloud

      Introduction to Looker

      Skills you'll gain: Looker (Software), Business Intelligence, Dashboard, Analytics, Data Visualization Software, Data Governance, Data Integration, Data Modeling, Self Service Technologies, Application Programming Interface (API), Generative AI Agents

      5
      Rating, 5 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Michigan

      More Applied Data Science with Python

      Skills you'll gain: Data Mining, Unsupervised Learning, Data Science, Applied Machine Learning, Systems Analysis, Machine Learning, Data Modeling, Data Analysis, Data Manipulation, Python Programming, Machine Learning Methods, Statistical Analysis, Data Visualization, Analytical Skills, Exploratory Data Analysis, Data Pipelines, Time Series Analysis and Forecasting, Jupyter, Machine Learning Algorithms

      Advanced · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Generative AI: Revolutionizing Business Analysis Techniques

      Skills you'll gain: Business Analysis, Business Workflow Analysis, Business Analytics, Requirements Elicitation, Generative AI, Systems Analysis, Prompt Engineering, Requirements Analysis, Business Process Automation, Business Requirements, Process Optimization, Data Analysis, Stakeholder Communications, Workflow Management, Data-Driven Decision-Making, Artificial Intelligence, Process Improvement, Stakeholder Engagement

      4.9
      Rating, 4.9 out of 5 stars
      ·
      15 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      AI Fundamentals for Non-Data Scientists

      Skills you'll gain: Machine Learning Methods, Large Language Modeling, Generative AI, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Machine Learning Algorithms, Machine Learning, Applied Machine Learning, Artificial Intelligence, Deep Learning, Data Management, Data Ethics, Artificial Neural Networks

      4.8
      Rating, 4.8 out of 5 stars
      ·
      809 reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      ADP AIRS® Entry-Level Recruiter

      Skills you'll gain: Recruitment, Talent Pipelining, Relationship Building, Professional Networking, Key Performance Indicators (KPIs), Talent Acquisition, Change Management, Full Cycle Recruitment, Job Analysis, Market Research, Applicant Tracking Systems, Talent Recruitment, Process Improvement, Recruitment Strategies, Consultative Approaches, Performance Measurement, Organizational Structure, Talent Sourcing, Communication, Branding

      4.4
      Rating, 4.4 out of 5 stars
      ·
      7 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Skillshare

      Client HQ: Streamline Client Project Management with Notion

      Skills you'll gain: Timelines, Workflow Management, Project Management Software, Client Services, Database Management, Organizational Skills, Customer Relationship Management, Project Management, Internal Communications, Project Documentation, Process Improvement and Optimization

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      Edureka

      Advanced Tokenization and Sentiment Analysis

      Skills you'll gain: Natural Language Processing, Text Mining, Large Language Modeling, Data Ethics, Applied Machine Learning, Unstructured Data, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis, Deep Learning, Data Processing, Machine Learning Algorithms, Data Cleansing, Unified Modeling Language

      Intermediate · Course · 1 - 4 Weeks

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…464748…344

    In summary, here are 10 of our most popular marketing analytics courses

    • GCP: Database, Storage, and Networking: Whizlabs
    • CEO Playbook: Generative AI: Starweaver
    • Essentials of Hospitality Management: Starweaver
    • Mastering Recommendation Systems with Python: EDUCBA
    • Python, SQL, Tableau for Data Science: Coursera
    • Introduction to Looker: Google Cloud
    • More Applied Data Science with Python: University of Michigan
    • Generative AI: Revolutionizing Business Analysis Techniques: SkillUp EdTech
    • AI Fundamentals for Non-Data Scientists: University of Pennsylvania
    • ADP AIRS® Entry-Level Recruiter: Automatic Data Processing, Inc. (ADP)

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok