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    • Marketing Management

    Marketing Management Courses Online

    Master marketing management for leading marketing efforts. Learn to plan, execute, and evaluate marketing strategies for business success.

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    Explore the Marketing Management Course Catalog

    • Status: Free Trial
      Free Trial
      Status: New AI skills
      New AI skills
      G

      Google

      Google Data Analytics

      Skills you'll gain: Data Storytelling, Rmarkdown, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Interactive Data Visualization, Data Validation, Ggplot2, Tableau Software, Sampling (Statistics), Presentations, Spreadsheet Software, Data Analysis, Data Visualization Software, Stakeholder Communications, LinkedIn, Interviewing Skills, Applicant Tracking Systems

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      170K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of Project Management

      Skills you'll gain: Project Management Life Cycle, Change Management, Organizational Structure, Project Management, Organizational Change, Program Management, Project Closure, Agile Methodology, Project Planning, Waterfall Methodology, Strategic Thinking

      4.9
      Rating, 4.9 out of 5 stars
      ·
      95K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Product Ideation, Design, and Management

      Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Commercialization, Product Lifecycle Management, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Target Market, Market Opportunities, Ideation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      688 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Foundations

      Skills you'll gain: Operations Management, Return On Investment, Operational Efficiency, Financial Statements, Financial Statement Analysis, Finance, Human Capital, Go To Market Strategy, Process Analysis, Branding, Process Management, People Management, Financial Reporting, Capital Budgeting, Financial Accounting, Financial Modeling, Marketing, Marketing Planning, Peer Review, Corporate Finance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM AI Product Manager

      Skills you'll gain: Prompt Engineering, Generative AI, New Product Development, Product Management, Product Lifecycle Management, Product Development, Innovation, Product Roadmaps, ChatGPT, Product Planning, Commercialization, Artificial Intelligence, Product Strategy, Project Management Life Cycle, OpenAI, Stakeholder Engagement, Stakeholder Management, Competitive Analysis, Product Testing, Business Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Project Manager

      Skills you'll gain: Stakeholder Engagement, Agile Software Development, Project Management Life Cycle, Resource Management, Risk Management, Peer Review, Earned Value Management, Stakeholder Management, Agile Methodology, Project Risk Management, Team Motivation, Kanban Principles, Project Schedules, Resource Planning, Project Management, IT Management, Interviewing Skills, Professional Networking, Leadership, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Meta

      Meta Marketing Analytics

      Skills you'll gain: Data Storytelling, Data Presentation, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Unilever Digital Marketing Analyst

      Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Social Media Campaigns, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Keyword Research, MarTech

      4.7
      Rating, 4.7 out of 5 stars
      ·
      263 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Capstone: Applying Project Management in the Real World

      Skills you'll gain: Sprint Retrospectives, Milestones (Project Management), Requirements Analysis, Stakeholder Management, Project Management, Project Scoping, Project Planning, Project Documentation, Quality Management, Communication Strategies, Interviewing Skills, Generative AI Agents, Problem Solving

      4.9
      Rating, 4.9 out of 5 stars
      ·
      12K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Project Managers

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, OpenAI, Project Management, Workflow Management, Project Management Life Cycle, Large Language Modeling, Team Building, Microsoft Copilot, Project Planning, Artificial Intelligence, Program Development, Project Documentation, Risk Management, Business Ethics, Content Creation, IBM Cloud, Image Analysis, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.3K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Product Managers

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Commercialization, Product Management, Product Lifecycle Management, Stakeholder Communications, OpenAI, Technical Product Management, Artificial Intelligence, Customer experience improvement, Team Building, Return On Investment, Product Development, New Product Development, Product Strategy, Product Improvement, Large Language Modeling, Creativity, IBM Cloud

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.4K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Python for Everybody

      Skills you'll gain: Web Scraping, Data Processing, Relational Databases, Data Visualization, JSON, Database Design, SQL, Network Protocols, Databases, Web Services, Restful API, Data Modeling, Programming Principles, Application Programming Interface (API), Database Management, Extensible Markup Language (XML), Data Structures, Data Collection, Computer Programming, Python Programming

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      278K reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing management courses

    • Google Data Analytics: Google
    • Foundations of Project Management: Google
    • Product Ideation, Design, and Management: University of Maryland, College Park
    • Business Foundations: University of Pennsylvania
    • IBM AI Product Manager: IBM
    • IBM Project Manager: IBM
    • Meta Marketing Analytics: Meta
    • Unilever Digital Marketing Analyst: Unilever
    • Capstone: Applying Project Management in the Real World: Google
    • Generative AI for Project Managers: IBM

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    Market (economics) (15)
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    Social Entrepreneurship (10)
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