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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
5,214 ratings

About the Course

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

HR

Jan 22, 2022

Very beautifully designed course for the beginners even. The course instructor took us through a journey of content strategy and share awesome points to be worked on. Thank for such a beautiful course

SP

Aug 8, 2022

G​ood course that takes a deep dive into the know-how of using content as a marketing tool and establishing brand and authority by using proper methods of content writing and following SEO guidelines.

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1576 - 1600 of 1,649 Reviews for The Strategy of Content Marketing

By Jenna-Lee

•

Apr 2, 2017

I really enjoyed the presenter who was engaging and interesting. I didn't enjoy the podcasts.

By Ayisha L

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May 6, 2020

Good! But, there were lot of books you had to read as quoted and very less video engagement.

By Elizabeth L M

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Apr 30, 2020

The course was quite thorough, but the materials often repeated themselves.

By Mandy W

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May 18, 2020

Lots of good information, could def trim the fat. Its very repetative.

By Parth B S

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May 26, 2020

First 2 Weeks are okay...

Audio podcasts are boring from third week...

By Katrina M

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Aug 9, 2020

Not very thorough on what to do and how to execute what you learn.

By Soraia M

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Apr 17, 2020

It was a good experience to update my marketing knowledge

By Sujit D

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Jun 10, 2020

This course is very important in marketing sector..

By vinodkumar

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Dec 11, 2018

Good one, Good for beginners for content writers.

By Khoi N

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Sep 21, 2021

Should include more about digital video

By Yensi m g t

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Nov 28, 2024

Es un excelente curso y aprendisaje

By yasmeen o m

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Sep 19, 2022

too many podcasts with no point

By Sally P

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May 24, 2020

Lots to read, little practise.

By yash t

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Apr 26, 2020

it should having more stuff

By MUHAMMAD A Q

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Jan 24, 2020

It can be more interactive.

By Ranjith R

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May 8, 2020

Couldn't find the podcast

By GiuliaTubiello

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Aug 3, 2020

Loved the readings.

By Neehal B

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Sep 15, 2020

It was average

By Sajjad m z

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Apr 18, 2024

certificate?

By VICTORIA J

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Oct 27, 2022

interesting

By Luz M R T

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Nov 21, 2024

Excelente

By Santiago B

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Aug 30, 2024

NORMAL

By Hasib U

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Jul 6, 2020

good

By ZHANG Y

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May 28, 2019

DONE

By ديانا م

•

Sep 11, 2024

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