University of Colorado Boulder
Product Development for Technical Managers Specialization
1,766 enrolled
University of Colorado Boulder

Product Development for Technical Managers Specialization

Sharpen your product development skills. Create a new product or service from an original idea

Included with Coursera Plus

Get in-depth knowledge of a subject

(22 reviews)

Beginner level

Recommended experience

Flexible schedule
1 month at 10 hours a week
Earn a career credential
Share your expertise with employers
Get in-depth knowledge of a subject

(22 reviews)

Beginner level

Recommended experience

Flexible schedule
1 month at 10 hours a week
Earn a career credential
Share your expertise with employers

Overview

  • Gain a foundational understanding of innovation, product design, and development principles.

  • Explore the importance of product strategy and learn practical tools for idea generation and project execution.

  • Explore corporate product management, team dynamics, and culture's role in innovation while enjoying the process.

What’s included

Shareable certificate

Add to your LinkedIn profile

Taught in English
14 practice exercises

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from University of Colorado Boulder

Specialization - 3 course series

What you'll learn

  • Learn why product and technology strategy is critical to successful product development.

  • Analyze different product development processes and how they are used.

  • Apply the techniques of portfolio management to optimize multiple product development efforts.

  • Learn the different ways companies build high-performance teams, and the roles of each team member in the successful launch of new products.

Skills you'll gain

Category: Innovation
Category: Business Modeling
Category: Product Roadmaps
Category: Technology Roadmaps
Category: Portfolio Management
Category: Corporate Strategy
Category: New Product Development
Category: Product Development
Category: Product Strategy
Category: Team Management
Category: Market Opportunities
Category: Product Lifecycle Management
Category: Emerging Technologies
Category: Agile Methodology
Category: Product Planning
Category: Business Strategy
Category: Product Management

What you'll learn

  • Learn and apply design thinking tools to the product innovation process.

  • Develop a product specification that meets critical customer requirements (CCRs).

  • Learn the tools to generate a variety of product concepts that satisfies the CCRs.

  • Learn and apply the methods to down-select the many product concepts to the critical few using prototyping and team-based evaluation techniques.

Skills you'll gain

Category: New Product Development
Category: Product Design
Category: Innovation
Category: Wireframing
Category: Product Requirements
Category: Market Research
Category: Persona Development
Category: Ideation
Category: Design Thinking
Category: Prototyping
Category: Target Market
Category: Business Requirements
Category: Product Development
Category: Customer Insights

What you'll learn

  • How to design a compelling marketing brochure.

  • How to create a spreadsheet of a financial business case.

  • How to construct a prototype of your product concept.

Skills you'll gain

Category: Marketing
Category: Financial Analysis
Category: Target Market
Category: Marketing Strategies
Category: Product Strategy
Category: New Product Development
Category: Product Development
Category: Product Management
Category: Market Dynamics
Category: Product Lifecycle Management
Category: Strategic Marketing
Category: Business Marketing
Category: Presentations
Category: Corporate Sustainability

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Build toward a degree

This Specialization is part of the following degree program(s) offered by University of Colorado Boulder. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹

 

Instructor

Michael J. Readey, Ph.D.
University of Colorado Boulder
13 Courses37,534 learners

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